After months of rumours about financial difficulties British Asian broadcaster, Sunrise Radio maybe approaching the end of the road.
The Southall-based broadcaster has been hit with a Wind Up Notice by Her Majesty's Revenue and Customs (HMRC), according to a statutory notice published in the London Gazette.
A Wind Up Notice (WUP) is by far the most serious action that can be taken against a company by creditors or official bodies and is often referred to as the "nuclear" option owing to the fact that a notice will invariably result in the dissolution of the business in question.
The WUP has been made under the Insolvency Act of 1986 with HMRC named as "Creditors of the Company".
Sunrise Radio, owned by Avtar Litt's Litt Corporation, was first launched in 1989, becoming the UK's first independent local radio station catering specifically the Asian community. It later added a host of other TV and Radio channels to its roster, including Kismat Radio, Punjabi Radio as well as Sunrise TV.
The company and its owners however, have been hit with repeated allegations of financial and operational mismanagement relating to broadcast ethics, employees and charitable initiatives.
Most recently, the company has been in the news after a number of its radio and TV channels were dropped from a number of digital TV platforms for non-payment of fees.
The Wind Up Petition against Sunrise Radio will be heard at the High Court on 2 September 2013.
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