Tata-owned Jaguar Land Rover (JLR) is to create more than 1700 new jobs at its manufacturing plant in the West Midlands as part of a £1.5 billion investment drive.
The investment is part of the company's plan to build the chassis of all its models in lighter and more cost-effective aluminium and brings the total number of UK manufacturing jobs announced by JLR over the last three years to nearly 11,000.
“Jaguar Land Rover is a business driven by design, technology and innovation and this investment and level of job creation is yet further evidence of our commitment to advancing the capability of the UK automotive sector and its supply chain,” JLR Chief Executive Officer Ralf Speth said at the Frankfurt Motor Show on Monday.
The brand new Jaguar F Type - successor to the iconic E Type - and the 2014 Range Rover and Range Rover Sport are the first models to be built on the new chassis.
Jaguar's new mid-sized sports sedan and the new Land Rover Discovery 5 will next utilize the innovative new monocoque architecture, Mr Speth revealed.
According to JLR, the inherent flexibility of the latest technology will enable the JLR business to not only enter but aggressively compete in exciting new segments and form the basis on which an exciting range of future Jaguars will be built.
“Jaguar Land Rover has been experiencing great success over the last couple of years but this ground-breaking project takes Jaguar onto the next level. This all aluminium architecture project typifies the type of innovative and high value R&D that the UK excels in, and the government is supporting through the automotive industrial strategy,” said UK Business Secretary Vince Cable.
The latest announcements coincide with the company’s August sales figures, which registered a 28 per cent overall jump globally compared to the previous year.
While Jaguar sold 5,405 vehicles, up 92 per cent, Land Rover sold 22,447 – a hike of 18 per cent. Sales remained strong in China – up 43 per cent, as well as the rest of the Asia Pacific region – up 35 per cent.
In 2013 so far, JLR has sold 269,653 vehicles marking an increase of 16 percent.
- Press Trust of India/UKAsian Staff