Last updateTue, 17 Mar 2015 2pm

#Waning: BBC World Service under threat from state broadcasters, funding cuts - Report

The 83-year-old BBC World Service is at serious risk of being "marginalized" due to government spending cuts and the threat posed by international competitiors such as Al Jazeera and Russia Today, a new report has warned.

The Future of News report, commissioned by the BBC, said the World Service was faced with two choices - growth or "managed marginalization" and appealed for the government to fund it.

Since April 2014, the Service has been scrambling for a piece of the British License Fee after the Foreign Office ceased funding.  Whilst it generates plenty more revenues through programmes such as Top Gear, the new report appeals for state funding to be re-instated if the Service is to remain "valued".

“If the UK wants the BBC to remain valued and respected, an ambassador of Britain's values and an agent of soft power in the world, then the BBC is going to have to commit to growing the World Service and the government will also have to recognise this,” the report states.

“The BBC will need to ask itself if it has the resources to compete in global markets and invest in digital (media).  The BBC will have to consider whether the combination of licence fee funding and advertising revenue is sufficient to meet the requirements of reporting the world for the world."

The report added that the funding was most important due to stiff competition from state-sponsored broadcasters in China, Russia and Qatar as well as commercial outfits who cater to specific audience groups such as US broadcaster Fox News.

“Countries are investing in their international channels in ways we cannot match, but none has our values and our ability to investigate any story no matter how difficult.

There is a deepening global tilt towards news focused or aggregated around a world view: political Islam, evangelical Christianity, nationalism, patriotism and so on. 

"While these are very different and varied phenomena, in such communities of interest shared values become a new brand loyalty.  Al Jazeera in Arabic sees itself as serving an audience that is conservative and Muslim.  For the station and its audience, common religious assumptions give a sense of belonging which can bleed into shared views on political, economic and especially cultural questions. 

"Similarly, Fox News articulates a very specific view of what it is to be an American."

The report cited the closure of language services as well as broadcasts in foreign languages as one of the reasons for the Service's' waning influence.




Related Articles

Photo Gallery- Featured

  • latest Post

  • Most Read

雪茄| 雪茄烟网购/雪茄网购| 雪茄专卖店| 古巴雪茄专卖网| 古巴雪茄价格| 雪茄价格| 雪茄怎么抽| 雪茄哪里买| 雪茄海淘| 古巴雪茄品牌| 推荐一个卖雪茄的网站| 非古雪茄| 陈年雪茄| 限量版雪茄| 高希霸| 帕特加斯d4| 保利华雪茄| 大卫杜夫雪茄| 蒙特雪茄| 好友雪茄

古巴雪茄品牌| 非古雪茄品牌

Addmotor electric bike shop| Electric bikes shop / electric bicycle shop Electric bike review| Electric trike| Fat tire electric bike| Best electric bike| Electric bicycle/E bike| Electric bikes for sale| Folding electric bike| Electric mountain bike

Tomtop| Online shop| Online Einkaufen

Beauties' Secret|

地產代理/物業投資| 租辦公室/租寫字樓| 地產新聞| 甲級寫字樓/頂手| Grade A Office| Commercial Building| Hong Kong Office Rental / Rent Office| Office building| Office for lease / office leasing| Office building| Office relocation Office for sale|

DecorCollection European design furniture| sofa hk| sofas| beds| coffee tables| dining tables| dining chairs| sideboards| furniture hk| Cattelan Italia| Koinor

Wycombe Abbey| private school hong kong| English primary school Hong Kong| primary education| top schools in Hong Kong| best international schools hong kong| best primary schools in hong kong| school day| boarding school Hong Kong| Wycombe Abbey School

邮件营销| 電郵推廣| 邮件群发软件| Email Marketing| 搜尋引擎優化 SEO